Our team sat down with Justin Tettis, Managing Director and Co-founder of Speed Parts, to hear how the company transformed its operations, overcame the chaos of manual ecommerce processes, and scaled to over 700,000 SKUs — all while sustaining 20%+ annual revenue growth.
This is what we learned.
Speed Parts had already grown into a serious omnichannel player by 2012. With a brick-and-mortar presence, multiple online stores, and active marketplace listings, their catalog was growing fast. But their systems weren’t.
At the time, they were managing tens of thousands of SKUs manually across spreadsheets, eBay, and custom systems. Every product update, pricing change, and order sync required manual effort — and the complexity of automotive fitment data made automation even harder.
“We were doing everything manually — spreadsheets, logging into each marketplace, and trying to keep up,” recalls Tettis. “And when you add the complication of automotive fitment, it becomes a big data set to try and work with.”
Their growth wasn’t just painful — it was unsustainable.
Enter Neto by Maropost, a platform purpose-built for Australian retailers with complex multichannel and inventory needs.
Where other systems failed under pressure, Neto handled Speed Parts’ scale — and added capabilities their custom tools couldn’t.
Speed Parts didn’t just swap tools — they rebuilt their operations around a platform that was ready for their future.
Selling the same brake pad across multiple vehicles and platforms isn’t simple — especially when each channel has different requirements. With Neto, Speed Parts streamlined every part of their operation:
“Neto’s ability to handle large SKU volumes and structured automotive data was a game changer,” says Tettis. “It allowed us to scale efficiently and improve the customer experience.”
Since implementing Neto in 2018, Speed Parts has transformed from a manually run operation into a tech-forward ecommerce leader. Their results speak volumes:
And they’re just getting started.
“Neto is like oxygen for our business,” says Tettis. “If it were suddenly gone, it would be a disaster. It’s that critical.”
With a clear roadmap and the right infrastructure in place, Speed Parts is preparing for its next leap:
Their message is simple: Growth doesn’t have to break your systems — if you start with the right ones.
If your product catalogue is growing faster than your operations can handle, Speed Parts’ story is your warning — and your blueprint.
You don’t need a custom-built system to manage ecommerce complexity. You need a platform that was built for it.
Want to see what that looks like for your business? Book a demo with Neto by Maropost today.
Or go deeper and read the full Speed Parts success story here.